EMPLOYEE RETENTION STRATEGY IN MSMES IN KENDARI CITY; REDUCING TURNOVER THROUGH IMPROVED WELL-BEING AND CAREER DEVELOPMENT. Management Studies and Business Journal (PRODUCTIVITY), [S. l.], v. 1, n. 11, p. 1615–1626, 2024. DOI: 10.62207/w6sph095. Disponível em: https://journal.ppipbr.com/index.php/productivity/article/view/465.. Acesso em: 17 jan. 2026.