The Role of E-commerce for MSMEs as a Digital Marketing Strategy in Facing Industrial Revolution 4.0. Management Studies and Business Journal (PRODUCTIVITY), [S. l.], v. 1, n. 1, p. 99–107, 2024. DOI: 10.62207/80ndq458. Disponível em: https://journal.ppipbr.com/index.php/productivity/article/view/24.. Acesso em: 28 oct. 2025.