From Content to Commerce: Investigating the Role of Content Marketing in Driving Sales and Brand Engagement. Management Studies and Business Journal (PRODUCTIVITY), [S. l.], v. 1, n. 3, p. 355–368, 2024. DOI: 10.62207/sntdc635. Disponível em: https://journal.ppipbr.com/index.php/productivity/article/view/130.. Acesso em: 28 oct. 2025.